With Father's Day approaching, there's nothing more iconic than visions of dad cooking out.
With that in mind, one organization wants to forward that idea in a big way.
The West Virginia Beef Industry Council was in Charleston Thursday for a luncheon with Gov. Earl Ray Tomblin to promote the state's successes in the industry.
There are nearly 11,000 farmers in the state who raise about 200,000 cattle a year which results in about $100 million in annual sales.
Industry leaders said there are plenty of benefits for everyone.
Agriculture Commissioner Gus Douglass said beef production boosts the economy and benefits everyone in the state.
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