Shoppers are being asked to make a big difference to small
businesses by spending at least one day supporting their local
communities. The national Small Business Saturday takes place Nov. 24.
Small
businesses represent more than 96 percent of all employers in West
Virginia, according to the U.S. Small Business Administration.
Main
Street West Virginia encourages consumers to answer the call to "shop
small" at hometown stores and boost the local economy. A program of the
West Virginia Development Office, Main Street West Virginia focuses on
economic revitalization of historic commercial districts. The
organization serves 12 accredited Main Street communities and 16 ON TRAC
communities.
"A
vibrant commercial district can bolster small businesses, strengthen
communities and revitalize the local economy," said Marsha Humphrey,
state coordinator, Main Street West Virginia. "Now, with communities
throughout our state recovering from the recent storms, it is more
important than ever that we support our small businesses. It's as easy
as walking into a shop on your local Main Street."
Small
Business Saturday falls between Black Friday, the traditional holiday
shopping spree kick-off, and the online version Cyber Monday. Main
Street West Virginia, a program of the West Virginia Development Office,
focuses on economic revitalization of historic commercial districts.
The
state's accredited Main Street communities are Charleston East End and
Charleston West Side, both of Kanawha County; Fairmont and Mannington,
both of Marion County; Kingwood, Preston County; Martinsburg, Berkeley
County; Morgantown, Monongalia County; Philippi, Barbour County; Point
Pleasant, Mason County; Ripley, Jackson County; and Ronceverte and White
Sulphur Springs, both of Greenbrier County. For more information about
West Virginia's Main Street communities, visit http://wvcommerce.org/people/.
This
marks the third year for Small Business Saturday. American Express
founded the event in 2010 to help small businesses get more exposure
during one of the biggest shopping weekends of the year.