WVU College of Business recognized for social media efforts - WOWK 13 Charleston, Huntington WV News, Weather, Sports

WVU College of Business recognized for social media efforts

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    The program is composed of five courses that introduce students to social media and digital tools and teach them how to use those skills to promote a business or organization.
    The program is composed of five courses that introduce students to social media and digital tools and teach them how to use those skills to promote a business or organization.
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    Students will take five three-hour courses, including three new online social media courses. They are social media strategy, social media applications and social media campaigns.
    Students will take five three-hour courses, including three new online social media courses. They are social media strategy, social media applications and social media campaigns.
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    Mayor George Karos and Shepherd President Susanne Shipley signed an agreement Friday that allows city workers to get the discounts for classes that benefit the city.
  • BusinessBusiness

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    The produce is grown at the institute's headquarters in Dunbar, in its greenhouses and on its farm. The produce is available to the public and wholesalers through the "Growing Jobs" program.
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    Andrew Dunlap was named the new executive director June 10. Dunlap will oversee day-to-day operations and work closely with the Board of Directors to accomplish the goals of the PCDA.
    Andrew Dunlap was named the new executive director June 10. Dunlap will oversee day-to-day operations and work closely with the Board of Directors to accomplish the goals of the PCDA.
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    The West Virginia Sesquicentennial cake will make an impact on the celebration, clocking in at 8 feet long and 40 inches tall.
    The West Virginia Sesquicentennial cake will make an impact on the celebration, clocking in at 8 feet long and 40 inches tall.

MORGANTOWN, W.Va. — To say that social media has changed the way we conduct our lives — both professionally and personally — is a bit of an understatement.

The West Virginia University College of Business and Economics was recognized for its social media communications efforts this week when it was ranked in the Top 100 Most Social Media Friendly MBA School Rankings for 2013. After securing commitment and resources less than one year ago to undertake planned social media efforts, the college was ranked #61 in the country among its fellow business schools.

"This is fantastic news because it supports what we have believed for the past several months — that we are effectively communicating with the various audiences that are so important to our business school," said Dr. Jose "Zito" Sartarelli, Milan Puskar Dean. "The ranking comes less than one year after officially putting our resources in place to find innovative ways to communicate with students, alumni, donors, friends of the College, and faculty and staff. This is very encouraging."

The social media ranking represents the second significant ranking news for the business school in a matter of days. The college was ranked #29 by U.S. News & World Report earlier this week in the 2013 Best Online Graduate Business Programs for the business school's online Executive MBA program.

The rankings were released by OnlineMBAPage.com for the top 100 most social media friendly schools after the publication measured social media presence and activity levels on various social media platforms. OnlineMBAPage.com is a social education community that was formed in response to the growing demand for MBAs in the U.S., China and emerging markets.

"Our Office of Communications & Marketing has really embraced opportunities to establish and bolster these social media channels," Sartarelli said. "The audiences we communicate with are critical to everything we do at our business school. The fact that we have made such great strides in less than a year gives us confidence in the direction the College is going, and that there is great interest in that direction by the people who have ‘ownership' in this school."

WVU's Division of University Relations said social media efforts by the business school have been strong and steadfast.

"The commitment that the College of Business and Economics has made to social media is very apparent," said Tricia Petty, Associate Vice President for University Relations Operations. "I know the Division of University Relations works in conjunction often with B&E, and we're happy to see some of the fruits of that come to light."

For further information on the WVU College of Business and Economics, please visit be.wvu.edu.