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SOURCE Porsche Cars North America, Inc.
Porsche 911 and Panamera S E-Hybrid make red carpet appearance at Los Angeles awards show
LOS ANGELES, Jan. 17, 2014 /PRNewswire/ -- Hollywood celebrated 2013's finest films and actors at the Critics' Choice Movie Awards, where 12 Years a Slave was named best picture. Stars walking the red carpet mingled with the Porsche 911 and Panamera S E-Hybrid, debuted by Porsche Cars North America, Inc., the exclusive importer of Porsche vehicles in the U.S.
"Since the 911 landed on U.S. soil 50 years ago, Porsche has integrated its iconic brand into cinema," said Detlev von Platen, president and CEO, Porsche Cars North America. "As we celebrate the best films of 2013, it only makes sense to integrate our models premiering in 2014."
The Broadcast Film Critics Association (BFCA) honored winners for cinematic excellence in 28 categories. Sam Rubin and Jessica Holmes from the Los Angeles CW affiliate, KTLA-TV, launched pre-show coverage by interviewing members of the Porsche Cars North America, Inc. team.
The show's host, Aisha Tyler, also experienced the new 2014 Porsche Panamera sports sedan and arrived in absolute style.
For more images, please visit: http://press.porsche.com/media/gallery2/v/photos/happenings/critics-choice/
About Porsche Cars North America
Porsche Cars North America, Inc. (PCNA), based in Atlanta, Ga. is the exclusive U.S. importer of Porsche sports cars, including the Macan and Cayenne SUVs and the Panamera sports sedan. Established in 1984, it is a wholly-owned subsidiary of Porsche AG, which is headquartered in Stuttgart, Germany, and employs approximately 220 people who provide parts, service, marketing and training for 189 dealers. They, in turn, work to provide Porsche customers with a best-in-class experience that is in keeping with the brand's 63-year history and leadership in the advancement of vehicle performance, safety and efficiency.
At the core of this success is Porsche's proud racing heritage that boasts some 30,000 motorsport wins to date.
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